IT distributor Aptec Holdings has launched operations in
Aptec Holdings has launched operations in
Pakistan where it plans to serve the reseller channel
through sales offices in Karachi, Lahore and Islamabad.
Middle East, 19 April 2009 - The Dubai-based
outfit will operate in Pakistan under its TDME brand,
created two years ago after Aptec acquired parts of Tech
Data Middle East.
Its entrance into the Pakistani market, where it intends
to primarily focus on the SMB segment, has been
facilitated by an authorised contract with networking
TDME is also a Cisco distributor for certain Gulf
markets. "Pakistan's IT market is gaining strength with
time and we expect a steady growth despite the current
financial situation,” said Essam Baghdadi, VP at Aptec.
“Our research shows that there is an ever increasing
number of educated users and experts in the Pakistani
market." TDME Pakistan will be headquartered out of its
Karachi office and managed by Rizwan Ahmed. "We would
like to see Aptec Pakistan become a full-fledged
subsidiary offering the same facilities available in our
other offices in the Gulf, Saudi Arabia, Lebanon, Egypt
and Turkey,” revealed Baghdady.
“We have plans to add local warehousing and other
logistics support shortly." In addition to Cisco, TDME
Pakistan will carry products from Belkin, Digi-Link, ISS,
McAfee, NetApp and Symantec.
About Aptec Group
Aptec Holdings (www.apteconline.com)
is one of largest technology distributors in the Middle
East, Turkey & Africa and a leading technology sales,
marketing and logistics company. As a vital link in the
technology value chain, Aptec creates sales and
profitability opportunities for vendors and resellers
through unique marketing programs, outsourced logistics
services, technical support, financial services and
product aggregation and distribution.
The company offers a wide range of
solutions and services to nearly 10,000 resellers and
offers thousands of products from leading IT
manufacturers. From its offices and warehouses in the
UAE, Saudi Arabia, Egypt, Lebanon, Turkey, Kuwait,
Pakistan and Libya, and with more than 500 specialized
staff, Aptec serves over 40 countries.
information is available at
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