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APTEC to distribute LOGITECH OEM range of products in the GCC region.

3rd July 2005

The recently signed Distribution Contract will allow Aptec to sell and promote Logitech’s OEM products, which comprise Keyboards, Mouse, Desktop Solutions, Webcams, Speakers & Other Peripherals, throughout the GCC region.

"We are delighted to partner with Aptec to carry our OEM lineup of products. Their excellent penetrations in the system builder arena & reseller reach of active accounts create many opportunities for us. We are positive that it is a win win arrangement" said Kamran Kamadia, Regional Sales Manager for Logitech in the Middle East and Africa.

"The new agreement with Logitech adds a top-rated brand to the Aptec's portfolio, enhancing our ability to deliver innovative solutions to our clients across the Middle East region. We are delighted to partner with such a prestigious company as Logitech and expect to build a strong loyalty for the Logitech brand among our customers within the next few months," said Mario M. Veljovic, Manager Sales & Marketing, Aptec Gulf.

"The METACIS region will witness significant PC penetration in the coming year. As a result, we foresee an increase in demand for high quality PC components especially for Input devices. Our partnership with Logitech will enable us to deliver top-class and stylish designed products to the region's growing customer base," added Veljovic. "Our extensive reseller network that spans the whole region ideally positions us to represent Logitech in these markets."

Logitech's origins lie in the OEM sector, which remains an important part of its business, and represented 13 percent of the company's total sales in Fiscal 2005. To meet the demands of its OEM customer base, which includes most of the world's largest PC manufacturers, Logitech offers high-volume manufacturing with focused quality control, worldwide distribution and logistics, and the ability to leverage its infrastructure under changing demand.”

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